Beyonce Research

In our music video we are doing a song by Beyonce, and after doing our survey we notice that the majority of the people that answered liked Beyonce.

So we decided to do some research into Beyonce to find out why people like her so much and what makes her original. So I looked at four of her music videos to see similarities and differences of how she has changed in them and what people actually like.

At first I looked at her music video ‘why don’t you love me’, which received 4,599,400 views on you tube, 17,212 of these viewers liked the video and 786 disliked the music video. The reason why I think a lot of them liked the video was because she adds craziness to it and makes the people enjoy watching her, in the video she is playing a house wife and makes the music video looks very traditional but with a twist because in old times women will stay at home and clean, and this is exactly what she is doing, she is trying to be a good housewife but she still isn’t being loved. And the twist is, is that she has some amazing outfit in the video and it is kind of funny because she is cleaning but her outfits are nice. So I think they like it because her music video brings out a really crazy and fun side of her. A comment that was left underneath the music video was ‘beyonce could wear all the skippiest outfits in the world and still be the classiest woman out there’.

I then watched another music video of hers, which was ‘Diva’ which received 39,588,422 views and 24,565 people, liked it and 1,173 people disliked. In the video it is really different to the first one I watched because in this one she is powerful, her outfits and sense of style is great, she has a dance routine which people enjoy watching and trying to learn, and once again she has that craziness that I think people love about her, and just her whole attitude when she is singing is really positive and gives a positive vibe when u watch her. Some under the video commented ‘her outfits make her look cute, best dancer ever’. This just shows how much people like her.

I think looked at her most recent video she has made to see just how much she has changed and grown, the music video is called ‘1+1’ which so far has 10,946,746 views, 60,737 like this video and 9,030 dislike it. This latest video is very good as it plays with lightening and shadows a lot, again she has this powerful touch to her and this time she has dance routine but it is quite simple, and her make is very well done. A comment under this video was ‘wonderful video is weird, simple but great’

Music Video Survey Response

In our media lesson we were asked to make a survey, in order to find out what are target audience expected from our Music Video. In our survey we asked the audience 10 questions, on all different types of things, to see what they wanted in the music video. In total 54 people answered our survey which we think is a good result as we now know what to include for certain.

From the survey we have learnt the types of things the majority of our target audience will like to see in the music video and this is gives us some kind of an idea of what to exactly add in the video, instead of just guessing what they will like to see. So now we are able to take everything to consideration and give the majority what they will like to see but also add our own style to the video.

The survey has given us some positive feedback so we can use to make our video. We will like to add our own touch to the video to get the audience watching, and surprised.

You can check out our survey by clicking here: http://www.surveymonkey.com/s/MBGTXG3

Katy Perry's 'Firework' Video

I don’t think Katy Perry’s ‘firework’ video deserved the best video of the year award because there wasn’t anything really interesting about it. All she is doing in the video is sending out a message to people that they should be more confident, yes it is a good message but, I personally don’t want to listen to a song that kind of makes me feel depressed, there were other music videos that had a more interesting and funny meaning to them. I also don’t think it deserved it because there weren’t any special effects, which actually stood out; it was only fireworks coming out of her chest, that only stood out, but other than that anyone could have made a music video like that as the scenery was quite basic I think. When I listen and watch Music Video’s I kind of like to escaped from reality and not have to think about things that are worrying me, whereas in this song and music video it kind of makes you think about reality and your life which is quite annoying because I myself like to listen to songs where in the video the artist is in some fantasy world, for example ‘in like a hot desert, or somewhere on the beach like in shipwreck island’.

There are other music videos that have this effect, of fantasy, so I think this music video didn’t deserve the award as there is much better out their especially nowadays as technology has improved and the editing is much better than years ago.

Copyright Letter

Target Audience

What type of music do they listen to?

She mostly listens to RnB; a few of her favourite artists are Beyonce, Jennifer Lopez, Chris brown, and Wiz Khalifa.  She enjoys this type of music because she likes the beat of the music, her favourite artist is defiantly beyonce as she feels that when she watches and listens to her music and music videos she can connect with her, she also likes this type of music because in the music videos most of the artist lyrics, have a story which is shown in the video. For example she liked the recent music video ‘man down’ by rhianna as the video shows the story that rhianna was singing about. 

http://www.youtube.com/watch?v=sEhy-RXkNo0    <----- This a Link to Rhianna's man down video.     

What do they do on the weekend?

On Saturday she has a part time job in the retail store H&M, but however when she isn’t working as she works every other Saturday she enjoys going shopping with her friends, she also enjoys to go to the cinema, she likes to watch thrillers, and romantic comedies, she is also a big fan of action films too as she likes all the fast cars and gun scenes. She likes Angelina Jolie as she plays in some very good action films. One of her favourites is 'Salt' On Sundays she spends time with her family members and catching up with her coursework for her college course as a beauty therapy.

What Breakfast Cereal they would choose?

She enjoys her breakfast the most, usually she starts off her day with some coco-pops, and lately she bought a waffle machine. So she now enjoys having a giant waffle with caramel syrup drip on top of it, but some days she puts nutella with banana and ice- cream.

 

What mode of transport?

She travels by train to get to college, but when going to work she takes the bus, however she has started her driving lessons so she will be driving soon to college and work.

Where/how they live?

She lives in the south east of London, in Dulwich village, she has a big house with 5 bedrooms as she as 3 other siblings all younger than her.  She has 2 toilets and in her house, she has an on suite in her bedroom (basically bathroom and toilet) her room is white, and she has a big double bed in the centre of the room but it is pushed right up to the wall, her wardrobes have mirrors on the doors.

Favourite drink

Her favourite hot drink is Cadburys hot chocolate with marshmallows on top as it helps her to sleep. Her favourite cold drink is water has it refreshes her, but she also likes fresh orange juice, and when on holiday she like a nice strawberry milkshake.

  Favourite TV shows

Her favourite shows are jersey shore, waterloo road, easterners, big brother, and UK top 40.

Favourite vegetable

She like carrots, as her mother has always told her they help her see in the dark, she loves mix vegetables as well.

What sport they watch/play?

When she was younger she enjoyed football a lot, she still likes it her favourite team is Arsenal as all her family supports them.  She also like tennis, badminton, table tennis and basketball.

Who would be their ideal partner?

Her ideal partner would be someone like Enrique Iglesias he is defiantly her type.

Where they go on holiday?

For holidays she likes to go to places in the Mediterranean, like Italy, Cyprus, Greece, Spain because she likes the blue sea and the sunshine. She feels free there and relaxed.

What restaurant they go to?

She enjoys fast food restaurant occasionally, are favourites are TGI Fridays, Nandos, pizza express, Cosmos, Chinese eat as much as you.

What political party they would vote for?

She doesn’t really have a political party she just listens to what her father says, in her mind she doesn’t care what happens.

Copyrighting

The case study I have read, talks about being able to license samples of artists work, and it basically talks about a court in the US disagreeing with copying other peoples work without a license. As they believe that if you dont have a license, you can't make samples. So now their is a website called sampling license, which in ables people to freely sample, and mash up a sample to create their own version of it.

I personally agree with people being able to copyright because, I think it shows off people's creativity although it isn't their work they can make it into something and it will allow them to show what they have done. This may then be notice by someone who is in the music industry and they may want to sign them on, which will mean that person has got a new career that they love doing.

Music Video Survey

This is my survey for my target audience which are teenagers (13-19yrs of age). I have done this survey to see what my target audience want from my music video. It will only take a few minutes to do as it contains 10 questions.

http://www.surveymonkey.com/s/MBGTXG3

Influentical Music Videos

1. I Find Beyonce's, latest video '1+1' very influentical, because although the video looks quite simple, as she is just in front of a black background the use of shadows and lighting makes her look brilliant. The shot types and the way the camera is focus on her face, really makes you feel part of what she is singing as you are able to feel her emotions as well because of her facial expressions and the actions she uses. I also find it influentical because as she is singing the video kind of goes with the lyrics and also when u listen to it and watch it, it kind of makes you feel free and you can really reflex on what she is singing. http://www.youtube.com/watch?v=KaasJ44O5lI&ob=av2e

2. I also find Ed Sheerman, video 'you need me, i don't need you' influentical, because it is also simple but very well done. I love the way the artist doesn't appear in the video until the end and he is singing but we don't see him. Instead we see a man standing infront of black and white backgrounds doing sign language to what the artist is singing. Which has a really good effect to it because it shows creativity and also adds excitement, becasue you kind of feel ego to learn how he does it so fast and you are also left thinking, is he really doing the sign language to what he is singing?'.
http://www.youtube.com/watch?v=ZXvzzTICvJs

3.  I think Michael Jackson's, video 'heal the world' is very influentical, becasue at first it shows us real footage of children suffering, this shows us reality and that these poor children are actually going throught the pain and suffering. It is all real and happening in the world, and this music video just lets you know how real it is, and with the music and the lyrics of the song it makes you feel for the people suffering across the world and makes you want to donate money to help them, in order to actually heal them.
http://www.youtube.com/watch?v=BWf-eARnf6U&ob=av2e

4. Jason Derulo, 'What if' music video is also influentical becasuse it shows that in life everything is kind of up to fate and it kind of makes you think in life that if you did this, then that might of happened. So this video makes you just think about life in a whole different way and how precisous it really is.
http://www.youtube.com/watch?v=4qQCx9mxV9g