Copyright Letter

Target Audience

What type of music do they listen to?

She mostly listens to RnB; a few of her favourite artists are Beyonce, Jennifer Lopez, Chris brown, and Wiz Khalifa.  She enjoys this type of music because she likes the beat of the music, her favourite artist is defiantly beyonce as she feels that when she watches and listens to her music and music videos she can connect with her, she also likes this type of music because in the music videos most of the artist lyrics, have a story which is shown in the video. For example she liked the recent music video ‘man down’ by rhianna as the video shows the story that rhianna was singing about. 

http://www.youtube.com/watch?v=sEhy-RXkNo0    <----- This a Link to Rhianna's man down video.     

What do they do on the weekend?

On Saturday she has a part time job in the retail store H&M, but however when she isn’t working as she works every other Saturday she enjoys going shopping with her friends, she also enjoys to go to the cinema, she likes to watch thrillers, and romantic comedies, she is also a big fan of action films too as she likes all the fast cars and gun scenes. She likes Angelina Jolie as she plays in some very good action films. One of her favourites is 'Salt' On Sundays she spends time with her family members and catching up with her coursework for her college course as a beauty therapy.

What Breakfast Cereal they would choose?

She enjoys her breakfast the most, usually she starts off her day with some coco-pops, and lately she bought a waffle machine. So she now enjoys having a giant waffle with caramel syrup drip on top of it, but some days she puts nutella with banana and ice- cream.

 

What mode of transport?

She travels by train to get to college, but when going to work she takes the bus, however she has started her driving lessons so she will be driving soon to college and work.

Where/how they live?

She lives in the south east of London, in Dulwich village, she has a big house with 5 bedrooms as she as 3 other siblings all younger than her.  She has 2 toilets and in her house, she has an on suite in her bedroom (basically bathroom and toilet) her room is white, and she has a big double bed in the centre of the room but it is pushed right up to the wall, her wardrobes have mirrors on the doors.

Favourite drink

Her favourite hot drink is Cadburys hot chocolate with marshmallows on top as it helps her to sleep. Her favourite cold drink is water has it refreshes her, but she also likes fresh orange juice, and when on holiday she like a nice strawberry milkshake.

  Favourite TV shows

Her favourite shows are jersey shore, waterloo road, easterners, big brother, and UK top 40.

Favourite vegetable

She like carrots, as her mother has always told her they help her see in the dark, she loves mix vegetables as well.

What sport they watch/play?

When she was younger she enjoyed football a lot, she still likes it her favourite team is Arsenal as all her family supports them.  She also like tennis, badminton, table tennis and basketball.

Who would be their ideal partner?

Her ideal partner would be someone like Enrique Iglesias he is defiantly her type.

Where they go on holiday?

For holidays she likes to go to places in the Mediterranean, like Italy, Cyprus, Greece, Spain because she likes the blue sea and the sunshine. She feels free there and relaxed.

What restaurant they go to?

She enjoys fast food restaurant occasionally, are favourites are TGI Fridays, Nandos, pizza express, Cosmos, Chinese eat as much as you.

What political party they would vote for?

She doesn’t really have a political party she just listens to what her father says, in her mind she doesn’t care what happens.

Copyrighting

The case study I have read, talks about being able to license samples of artists work, and it basically talks about a court in the US disagreeing with copying other peoples work without a license. As they believe that if you dont have a license, you can't make samples. So now their is a website called sampling license, which in ables people to freely sample, and mash up a sample to create their own version of it.

I personally agree with people being able to copyright because, I think it shows off people's creativity although it isn't their work they can make it into something and it will allow them to show what they have done. This may then be notice by someone who is in the music industry and they may want to sign them on, which will mean that person has got a new career that they love doing.

Music Video Survey

This is my survey for my target audience which are teenagers (13-19yrs of age). I have done this survey to see what my target audience want from my music video. It will only take a few minutes to do as it contains 10 questions.

http://www.surveymonkey.com/s/MBGTXG3

Influentical Music Videos

1. I Find Beyonce's, latest video '1+1' very influentical, because although the video looks quite simple, as she is just in front of a black background the use of shadows and lighting makes her look brilliant. The shot types and the way the camera is focus on her face, really makes you feel part of what she is singing as you are able to feel her emotions as well because of her facial expressions and the actions she uses. I also find it influentical because as she is singing the video kind of goes with the lyrics and also when u listen to it and watch it, it kind of makes you feel free and you can really reflex on what she is singing. http://www.youtube.com/watch?v=KaasJ44O5lI&ob=av2e

2. I also find Ed Sheerman, video 'you need me, i don't need you' influentical, because it is also simple but very well done. I love the way the artist doesn't appear in the video until the end and he is singing but we don't see him. Instead we see a man standing infront of black and white backgrounds doing sign language to what the artist is singing. Which has a really good effect to it because it shows creativity and also adds excitement, becasue you kind of feel ego to learn how he does it so fast and you are also left thinking, is he really doing the sign language to what he is singing?'.
http://www.youtube.com/watch?v=ZXvzzTICvJs

3.  I think Michael Jackson's, video 'heal the world' is very influentical, becasue at first it shows us real footage of children suffering, this shows us reality and that these poor children are actually going throught the pain and suffering. It is all real and happening in the world, and this music video just lets you know how real it is, and with the music and the lyrics of the song it makes you feel for the people suffering across the world and makes you want to donate money to help them, in order to actually heal them.
http://www.youtube.com/watch?v=BWf-eARnf6U&ob=av2e

4. Jason Derulo, 'What if' music video is also influentical becasuse it shows that in life everything is kind of up to fate and it kind of makes you think in life that if you did this, then that might of happened. So this video makes you just think about life in a whole different way and how precisous it really is.
http://www.youtube.com/watch?v=4qQCx9mxV9g

Music Pitch- Now I'm that Chick

Music Video - Pitch on Prezi

When we presented our pitch to the class the feedback that we got, was about the Target audience we chose. We were told that the target audience (15-18years ago) was to narrow and that we limited the amount of people that would listen to it. But the reason why we did this was because we thought that this age group would like it more, then older people, but we will re-consider the age group ad change if, for more people. We were also asked over the summer to think more carefully about our target audience and to also think about the target audience of Livvi Franc our artist, so that we know what kind of age group likes her songs.

We were also told about the possible problems that we may have, as we said what problems could occur, but we needed to actually come up with solutions on how to deal with it. So we decided that in order to get all our actors and actress we came up with the idea of creating a list and get the people that want to be in it to write their names down and we will then use them. Also we wanted to use two boys, so we were going to use one boy outside of school and a boy inside of school.

We were also asked, how we were going to make the girl look different when she goes from a teenager to a mature adult, and we have decided that when she is younger as a teenager we were going to make her look more childish like her hairstyles will look more child like and then when she is more older and mature we are going to put her make up on and her hair will be different to show the difference from teenager to a more mature adult.

From my Mood Board I will like to use the whole colour scheme, so that it looks bright and eye-catching. I would also like use the clothes and dance routines, as the clothes look very nice and the dance routines add entertainment.

MoodBoard

My mood board reflects my music video because, the colours are bright, so I want it to be a RnB video, as they use a lot of exotic places and bright lights, also they use lots of bright coloured clothes.In the music video of Jennifer Lopez, she is mainly in an exotic country, where they is often love and romance. And fun on the beach, with families and friends. Also in her video she usually has nice cars, and the colour and patterns go with the exotic lifestyle.  
The colour blue symbolises freshness and freedom, that most people enjoy to have, as when they are in England they feel isolated and normal life, like going to work takes place.
Although I have to be realistic, and understand that in my music video I can't use, an exotic place as the one I have made in my mood board. I would like to use, some aspects like the clothes and dance routines. And the colours.